RiRi rocks the runway at LFW: #rihannaforriverisland

Posted by: on Feb 17, 2013 | 2 Comments


As soon as it was announced last year that everybody’s favourite bad gal would be collaborating with our favourite high street store, bloggers, RiRi fans and shopaholics have been waiting with baited breath for a glimpse at this must-own collection.

The wait wasn’t long as it was announced last month that Rihanna’s designs would be showcased at this year’s London Fashion Week!

The pre-show excitement was fuelled with blaring music from the likes of Drake and Kanye, and videos that revealed the making of the highly-anticipated collection from the singer.

Rihanna explains who she has in mind when designing, and why she wanted to work with River Island for her first collection: “The kids in the UK are the most fashionable kids. Why not go to the source and be ahead of the trend? Designers take inspiration from these kids who say what’s new, and fresh. That’s why I wanted to work with River Island.

“My style is inspired by my mood. So the collection will feature a range of different moods, different attitudes- and I’m assuming my fans are the same way!” Describing the collection as casual, chic, girly but edgy, Rihanna added that she aims for a collection that isn’t too try-hard, and ensures that a girl’s character comes out in the way she wears the clothes.

Being an oh-so-fashionably 50 minutes late in commencing, the show finally set off with Jay-Z and co.’s Clique providing the beats, and five constructed podiums laying scene to fashion’s biggest collaborative debut yet. Angular white lights framed the stages before the very first look strutted out of the darkness: a double denim ensemble with a dungaree top and peculiarly double-waist detailed baggy-jean.

The showcase centred around nineties fits and details which the starlet has embraced herself with crop tops, high-waisted acid wash denims and gold accessories. Rihanna showed that her finger is firmly on the pulse of British trends with crop tees and matching skirts, and ensured that her collection was set aside from the usual high-street pieces with her daring additons of zip details to the sexy, thich-high split maxi skirts and double-waisted jeans in two shades of denim.


A mechanic-style, dark denim hooded jumpsuit that Ri herself has been spotted wearing before its release was shown on the catwalk. The Stay singer showed off the jumpsuit in her pre-show ‘The Story So Far’ video, describing the outfit as something easy to throw on and make “gangster”, something she’d “travel in all the time.”
Another piece Rihanna is seen styling within the video is a sheer black maxi dress with pinafore-style button straps and a square neck. One of her “favourite pieces” of the collection, she calls it “a girly version to something grunge”: something that definitely encapsulates the vibe of her whole collection with the high-street giant.

The collection features a lot of black, a signature of the dressed-down Rihanna, with pops of sultry red, mink-beige and acid yellow. Tied-denim shirt around the waist also featured heavily in dressing down the sexy bralets and zip skirt combination. Crop sweaters, high-necked crop tops and sheer shirts styled with only the top button done were big news in this collection; so if you’re wanting to Rih-create the look before the collections go on sale, opt for something similar.

Thigh-high lace-up boots, stiletto-heeled lace up ankle boots and minimalist strap stilettos accompanied the designs, with a big emphasis on gold jewellery á la Rihanna: think of her delicate chain body necklaces under crop tops peeking out, simple gold hoops, slicked-back hair, red lips and ID short necklaces. One of the ‘sneak peaks’ revealed via River Island’s Instagram account was a very on-trend black snapback with a gold emblem based on the stars famous winged tattoo, which was worn with a showstopping red swimsuit and backpack. Wowza!

A signature monochrome floral print was showcased at the latter part of the show, featured in delicate chiffon pieces of a racer back, flared jumpusit, shirt, culottes, straight-leg trousers and floaty short and bralet two-piece. The campaign girl for the Rihanna for River Island collection, Ataui Deng, floored the crowd in the midst of the black-on-black outfits with this striped monochrome extravaganza. We knew Rihanna would cater to the show-stoppers!

Also featured heavily was acid-wash, tie-dye denim, with off-the-shoulder crop tops, skater skirts, hooded jumpsuits and even hair ties embodying this ’90s revival look!

“I’m being very selfish,” revealed the star in her pre-show videos, “Every piece I’ve designed I’d wear myself.” And with the star’s own mood-reflective style in mind, the show ended with her head-nodding hit Phresh Out The Runway accompanying the exit look of the show: a gorgeous, floor-length mink-beige dress with a very 90’s high crew neck and long sleeves.

For those looking for a piece of Rihanna in River Island this spring, her style is successfully stamped in this collection. So whether you’re after an outfit reminiscent of her We Found Love video, or a jaw-dropping split maxi that could easily be mistaken for her Grammy’s performance dress, then you’d be a fool not to nab yourself something when her debut collection is released in River Island stores nationwide on March 5th.